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catalogs: make 'em pay!

As digital marketing costs rise, there’s a lot to be said for good, ol’ fashioned analog tactics.

Including a catalog in your direct marketing campaign provides a chance to tell your story — and sell your brand.

turn the page

How can a page inspire a customer to plunk down cash? It needs two things:

1. Strong aesthetics
2. Copy that not only positions your product or service as a must-have, but positions your brand as something they can’t live without.

our selling point

Lollipop Copy can write in any style: short and sweet or tantalizingly tasteful.

To be as effective as possible, a catalog must be incorporated into a larger effort to draw customers and inspire purchases. We can help with that too!

FUN FACT:

Lollipop Copy’s first catalog
was for JCPenney Home.

We submitted the draft copy and
waited for their editor’s response.
They didn’t change a word.

True story!

“Exceptional results that make our company stand out for all the right reasons.”

— Bill Campbell

catalog & direct mail samples

read between the lines of some of our catalog work

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Catalog Samples

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Mindzoo Leave Behinds

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Wall Street Journal Direct Mail

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Newspaper Mail Samples

JCPenney catalog